Privacy Policy

Introduction

At Bloom & Petal ("we," "us," or "our"), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or make purchases from us.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services. By accessing our website or using our services, you consent to the collection, use, and disclosure of information in accordance with this policy.

Information We Collect

We may collect several types of information from and about users of our website and services, including:

Personal Information

Personal information is data that can be used to identify you individually, such as:

• Full name
• Email address
• Postal address
• Phone number
• Payment information (credit card numbers, billing addresses)
• Delivery instructions

Non-Personal Information

We may also collect non-personal information about your interaction with our website:

• Browser type and version
• Operating system
• IP address
• Device information
• Pages visited
• Time spent on pages
• Referring website addresses

How We Collect Information

We collect information in the following ways:

Direct Collection

Information you provide to us directly when you:

• Register for an account
• Place an order
• Fill out contact forms
• Subscribe to newsletters
• Register for workshops or events
• Participate in surveys or promotions
• Contact our customer service

Automated Collection

We may automatically collect information using:

• Cookies and similar tracking technologies
• Web beacons
• Server logs
• Analytics tools

You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.

How We Use Your Information

We use the information we collect for various purposes, including:

To Provide Our Services

• Process and fulfill your orders
• Manage your account
• Provide customer support
• Facilitate deliveries
• Process payments
• Send transaction confirmations and receipts

To Improve Our Services

• Understand how users navigate our website
• Analyze trends and usage patterns
• Develop new products and services
• Enhance existing features
• Troubleshoot technical issues

For Marketing and Communication

• Send promotional emails about new products, special offers, or other information
• Deliver targeted advertisements
• Communicate about events and workshops
• Administer contests, promotions, or surveys

You may opt out of receiving promotional emails by following the unsubscribe link or instructions provided in each email.

Information Sharing and Disclosure

We may share your personal information in the following circumstances:

Service Providers

We may share information with third-party vendors, service providers, and contractors who perform services on our behalf, such as:

• Payment processors
• Delivery services
• Email marketing platforms
• Analytics providers
• Customer service providers

These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court or government agency).

Protection of Rights

We may disclose your information to protect and defend the rights, property, or safety of Bloom & Petal, our customers, or others.

Data Security

We implement appropriate technical and organizational measures to maintain the safety of your personal information. However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Our security measures include:

• Encryption of sensitive information
• Secure socket layer technology (SSL)
• Password protection systems
• Limited access to personal information
• Regular security assessments

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

Access and Update

You can access and update your personal information by logging into your account or contacting us directly.

Opt-Out

You can opt out of marketing communications by following the unsubscribe instructions included in each email or by contacting us.

Cookie Preferences

You can manage your cookie preferences through your browser settings.

Data Subject Rights (For EU/UK Residents)

If you are a resident of the European Union or United Kingdom, you may have additional rights under the GDPR, including:

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Rights related to automated decision-making and profiling

To exercise these rights, please contact us using the information provided in the "Contact Us" section.

California Privacy Rights

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California's Shine the Light law. These include the right to request disclosure of personal information collected, the right to request deletion of your personal information, and the right to opt-out of the sale of your personal information.

Children's Privacy

Our website and services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will delete such information from our records.

Third-Party Links

Our website may contain links to third-party websites, plugins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the privacy policy of every website you visit.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

We will respond to your inquiries as soon as possible, typically within 30 days.